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how to start investing with 100 dollars
Beginner Guide Mar 17, 2026 8 min read

How to Start Investing with $100 in the US (Step-by-Step)

You don't need thousands to start. Here's a practical, step-by-step guide to investing your first $100 as an American beginner.

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tfsa roth ira guide
Beginner Guide Mar 1, 2026 6 min read

What Is a TFSA (and Why Americans Call It a Roth IRA)?

Canada's TFSA and America's Roth IRA solve the same problem: tax-free investing. Here's how both work, explained in plain English for both sides of the border.

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stocks vs etfs
Beginner Guide Mar 1, 2026 5 min read

Stocks vs. ETFs: Which One Should a Beginner Actually Start With?

Individual stocks are exciting. ETFs are boring. Here's why boring wins for most beginners — and when individual stocks actually make sense.

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pick an etf
Beginner Guide Feb 28, 2026 5 min read

How to Pick an ETF Without Losing Your Mind (A Simple 5-Step Checklist)

Over 3,000 ETFs exist. You can ignore 99% of them. Here's a simple 5-step checklist that helps you pick the right one in under ten minutes.

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diversify portfolio
Beginner Guide Feb 28, 2026 5 min read

What Does "Diversify Your Portfolio" Actually Mean?

Everyone says to diversify, but nobody explains how. Here's what diversification actually means, why it works, and how to do it with just one or two ETFs.

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3 fund portfolio
Beginner Guide Feb 26, 2026 5 min read

The 3-Fund Portfolio: The Simplest Investment Strategy That Actually Works

One US fund, one international fund, one bond fund. That's it. The 3-fund portfolio is beloved by experts for its simplicity and effectiveness.

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biggest mistakes
Beginner Guide Feb 24, 2026 5 min read

The Biggest Investing Mistakes Beginners Make (And How to Avoid Them)

Waiting too long, panic selling, chasing hype — these six mistakes cost beginners thousands. Here are the simple fixes for each one.

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read a stock
Beginner Guide Feb 23, 2026 5 min read

How to Read a Stock Before You Buy It (Even If You Hate Numbers)

P/E ratio, market cap, revenue growth — five key metrics that tell you almost everything you need to know about a stock, explained in plain English.

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DCA S&P 500 backtest
Compound Interest Mar 17, 2026 6 min read

DCA Into the S&P 500: A 20-Year Backtest That Proves the Strategy

We backtested $500/month into the S&P 500 from 2006 to 2025. Through crashes, pandemics, and rallies — here's exactly what happened.

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invest 5000 forget
Compound Interest Mar 1, 2026 4 min read

I Invested $5,000 and Forgot About It for 10 Years — Here's What I Woke Up To

What happens when you put $5,000 into an index fund and completely forget about it? After 10 years: $12,969. After 30: $87,247. No effort required.

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tax refund
Compound Interest Mar 1, 2026 4 min read

What If You Just Invested Your Tax Refund Every Year?

The average Canadian refund is $1,800. Most people spend it. But investing it every year for 30 years? That's $323,000.

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netflix subscription
Compound Interest Feb 28, 2026 4 min read

The Netflix Subscription That Could Make You $64,000

$17/month doesn't sound like much. But invested instead of streamed, it becomes $38,000 in 30 years. Small habits, big opportunity cost.

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100 a month
Compound Interest Feb 28, 2026 4 min read

What If You Invested $100/Month Starting at 22 vs. 32?

Same money. Same strategy. One person starts 10 years earlier. The difference by retirement? Over $548,000. Time is the ultimate investing advantage.

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birthday gift
Compound Interest Feb 28, 2026 4 min read

The $1,000 Birthday Gift That Turns Into $45,000

Invest $1,000 for a newborn and never touch it. By age 40: $45,259. By 65: $490,000. The best gift isn't a toy — it's time in the market.

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1000 sp500
Compound Interest Feb 27, 2026 4 min read

What Happens If You Put $1,000 in the S&P 500 and Wait 20 Years?

A single $1,000 investment in the S&P 500 grows to roughly $6,727 in 20 years. Here's the math behind the market's most boring wealth strategy.

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invest every raise
Compound Interest Feb 27, 2026 5 min read

What If You Invested Every Raise You Ever Got?

Put 50% of each raise into index funds from age 25 to 55. The result: $800,000+ without ever changing your lifestyle.

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50 month experiment
Compound Interest Feb 27, 2026 4 min read

The $50/Month Experiment: What Tiny Investments Actually Become

$50/month sounds like nothing. But invested consistently for 30 years, it grows to over $113,000. Small habits create real wealth.

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coffee money
Compound Interest Feb 27, 2026 4 min read

Coffee Money: What $5 a Day Actually Becomes

$5/day is $150/month. Invested for 30 years, that's $339,073. You don't need to give up coffee — but it's worth knowing what it costs.

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500 month 5 years
Compound Interest Feb 26, 2026 4 min read

What Happens If You Invest $500/Month for 5 Years Then Stop?

Invest $30,000 over 5 years, then stop forever. After 30 more years: $676,000. Work hard for 5 years. Let math do the rest.

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lump sum sp500
Compound Interest Feb 26, 2026 4 min read

The $10,000 Lump Sum: S&P 500 vs. Savings Account

Savings account: $14,859. S&P 500: $67,275. Same money, same patience — $52,416 difference just from where you put it.

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max tfsa
Compound Interest Feb 25, 2026 5 min read

What If You Maxed Your TFSA Every Year From Age 25?

$7,000/year for 35 years = $245,000 contributed. Estimated value at 60: $1.9 million — completely tax-free. Canada's most underrated tool.

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doing nothing cost
Compound Interest Feb 25, 2026 4 min read

What Doing Nothing Costs You

$20,000 in chequing for 20 years: still $20,000 (but worth less). Invested: $134,550. Inaction is the most expensive financial decision.

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compound interest cheat code
Compound Interest Feb 23, 2026 5 min read

Compound Interest Is the Closest Thing to a Money Cheat Code — Here's the Math

The Rule of 72 tells you when your money doubles. $10,000 at 10% becomes $452,593 in 40 years. No effort, just time and math.

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best dividend ETFs for beginners
Investing Basics Mar 17, 2026 7 min read

The 5 Best US Dividend ETFs for Beginners in 2026

VYM, SCHD, DGRO, HDV, and SPYD — five dividend ETFs that pay you just for holding them. Here's what makes each one different and which might fit your portfolio.

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is SCHD a good ETF
Investing Basics Mar 17, 2026 7 min read

Is SCHD a Good ETF? Here's What the Data Says

SCHD is one of the most popular dividend ETFs on Reddit and YouTube. But does it actually deserve the hype? We break down the real numbers.

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savings losing money
Investing Basics Feb 26, 2026 4 min read

Your Savings Account Is Losing You Money — Here's the Math

A 2% savings rate sounds safe. But with 3% inflation, you're losing 1% per year in real terms. Here's why "safe" isn't always what it seems.

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what is dividend
Investing Basics Feb 25, 2026 4 min read

What Is a Dividend and Why Do People Love Them?

Companies pay you cash just for owning their stock. Here's how dividends work, what dividend yield means, and whether dividend investing is right for you.

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index vs picking stocks
Investing Basics Feb 25, 2026 5 min read

Index Funds vs. Picking Stocks: What the Data Actually Says

90% of professional stock pickers fail to beat the index over 15 years. Here's why index funds win — and what that means for your portfolio.

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market crashed
Investing Basics Feb 24, 2026 5 min read

What Does "The Market Crashed" Actually Mean — Should You Panic or Buy?

Corrections, bear markets, crashes — they sound terrifying but they're normal. Every crash in history has been followed by a full recovery.

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max tfsa
Investing Basics Feb 22, 2026 5 min read

TFSA vs. RRSP: Which One Should You Fill First?

Under $60K income? TFSA first. Over $70K? RRSP gets compelling. Here's the simple framework every Canadian investor needs to know.

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roth ira vs 401k
Investing Basics Feb 22, 2026 5 min read

Roth IRA vs. 401(k): What's the Difference and Which Should You Open First?

Get the 401(k) match first, then max the Roth IRA, then fill up the 401(k). Here's why this three-step order makes the most sense.

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company goes bankrupt
Investing Basics Feb 21, 2026 5 min read

What Happens to Your Investments If the Company Goes Bankrupt?

Stockholders are last in line and usually get nothing. But ETF holders barely notice. Here's why diversification is your best protection.

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etf expense ratios
Investing Basics Feb 21, 2026 5 min read

ETF Expense Ratios Explained: The Small Fee That Can Cost You Thousands

0.03% vs 1.00% sounds like nothing. Over 30 years on $100K, that's a $410,000 difference. The one investment decision entirely in your control.

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ai rally
Opinion Feb 22, 2026 5 min read

Why We Think the AI Rally Has More Room to Run

AI stocks have been on a tear, and many say it's overhyped. We look at the fundamentals and share why we think there's still upside left.

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housing market
Opinion Feb 20, 2026 4 min read

Is the Housing Market Finally Cooling? Here's What We See

Home prices are starting to soften in some regions, and inventory is creeping up. We share our take on where the housing market might be headed.

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market crashed
Opinion Feb 18, 2026 6 min read

3 ETFs We'd Actually Consider Right Now (Not Financial Advice)

We looked at dozens of ETFs and narrowed it down to three that caught our attention. Here's what stood out and why we find them interesting.

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small caps
Opinion Feb 16, 2026 5 min read

Small-Cap Stocks Are Being Overlooked — Here's Why That Might Be an Opportunity

Everyone's focused on mega-caps, but small-cap stocks have been quietly lagging behind. We explore why that gap could close.

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stop checking
Opinion Feb 14, 2026 3 min read

Stop Checking Your Portfolio Every Day — Here's Why

Obsessing over daily swings does more harm than good. We make the case for checking less often and trusting your long-term strategy.

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savings losing money
Opinion Feb 12, 2026 4 min read

The "Buy the Dip" Mentality: When It Works and When It Doesn't

Buying the dip sounds simple, but it's not always the right move. We break down when this strategy makes sense and when it can backfire.

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how to buy stocks for beginners
Beginner Guide Apr 14, 2026 9 min read

How to Buy Stocks for the First Time: A Beginner’s Walkthrough

A plain-English walkthrough for buying your first stock: choose a broker, fund your account, place your first order, and avoid the common beginner mistakes.

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VOO vs SPY vs IVV comparison
Investing Basics Apr 14, 2026 8 min read

VOO vs SPY vs IVV: Which S&P 500 ETF Is Actually the Best?

All three track the S&P 500, but one is cheaper, one is more liquid, and one is better for long-term investors. Here’s the real difference.

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QQQ vs VOO comparison
Investing Basics Apr 14, 2026 8 min read

QQQ vs VOO: Growth or Broad Market for the Next Decade?

QQQ has crushed VOO for a decade, but it’s also far more volatile. Here’s the honest comparison — performance, risk, and when each makes sense.

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dollar cost averaging vs lump sum
Investing Basics Apr 14, 2026 8 min read

Dollar-Cost Averaging vs Lump Sum: Which Actually Wins?

Vanguard studied 46 years of data. Lump sum beat DCA about 68% of the time — but there’s a reason most people still choose DCA.

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index funds vs mutual funds
Investing Basics Apr 14, 2026 8 min read

Index Funds vs Mutual Funds: What’s the Difference and Which Is Better?

Most mutual funds are actively managed and expensive. Most index funds are passive and cheap. Here’s why that tiny difference compounds into thousands.

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how bonds work
Investing Basics Apr 14, 2026 9 min read

Bonds Explained: How They Work and Why Your Portfolio Might Need Them

Bonds are IOUs from governments and companies. Here’s how they actually work, why interest rates matter so much, and whether you should own any.

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REITs explained
Investing Basics Apr 14, 2026 9 min read

REITs Explained: How to Invest in Real Estate Without Buying Property

REITs let you own slices of apartment buildings, warehouses, and data centers — and get paid dividends every quarter. Here’s how they work.

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high yield savings vs money market
Investing Basics Apr 14, 2026 7 min read

High-Yield Savings Accounts vs Money Market Funds: Where to Park Cash in 2026

Both pay real interest now. But one is FDIC-insured and one has slightly better yield. Here’s the honest comparison for your emergency fund.

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dividend yield vs dividend growth
Investing Basics Apr 14, 2026 8 min read

Dividend Yield vs Dividend Growth: Which Strategy Actually Builds Wealth?

A 7% yield today or a 2% yield that grows 10% per year? The math is surprising, and it changes the answer depending on your age.

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how to read an earnings report
Investing Basics Apr 14, 2026 9 min read

How to Read an Earnings Report in 10 Minutes (Even If You’re Not an Accountant)

EPS, revenue, guidance, free cash flow — the four numbers that matter on any earnings report, plus what to ignore.

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P/E ratio explained
Investing Basics Apr 14, 2026 7 min read

P/E Ratio Explained: What a ‘Cheap’ or ‘Expensive’ Stock Actually Means

The price-to-earnings ratio is the most quoted number in investing. Here’s what it actually tells you — and the three things it doesn’t.

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recession proof investing
Investing Basics Apr 14, 2026 8 min read

Recession-Proof Investing: Does That Even Exist? (The Honest Answer)

Nothing is truly ‘recession-proof’ — but some sectors and strategies hold up far better than others. Here’s the honest playbook.

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how much money to retire
Retirement Apr 14, 2026 10 min read

How Much Money Do You Need to Retire? (Real Numbers, Not Vague Answers)

Most retirement advice is vague. Here’s the math: the 25x rule, the 4% rule, and how to calculate your actual number based on your spending.

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4 percent rule retirement
Retirement Apr 14, 2026 9 min read

The 4% Rule Explained: Can You Actually Live Off It?

The 4% rule is the most famous retirement number in finance. Here’s where it came from, what it gets right, and where it can fail.

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FIRE movement retire early
Retirement Apr 14, 2026 10 min read

FIRE Explained: How People Are Retiring in Their 30s and 40s

Financial Independence, Retire Early — is it actually possible, or just a meme? Here’s the math, the savings rates required, and the trade-offs nobody talks about.

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target date funds explained
Retirement Apr 14, 2026 8 min read

Target Date Funds Explained: The Set-and-Forget Retirement Strategy

A target date fund automatically rebalances as you age. It’s boring, effective, and might be the best choice for most 401(k) participants.

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Roth IRA contribution limits 2026
Retirement Accounts Apr 14, 2026 6 min read

Roth IRA Contribution Limits 2026: Who Can Contribute and How Much

The 2026 Roth IRA contribution limit, income phase-outs, catch-up contributions for 50+, and the backdoor Roth explained simply.

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TFSA contribution limit 2026
Retirement Accounts Apr 14, 2026 6 min read

TFSA Contribution Limit 2026 and Total Room Explained

The 2026 TFSA contribution limit is $7,000. Year-by-year table of all TFSA limits since 2009, and how to check your exact CRA room.

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RRSP vs 401k comparison
Retirement Accounts Apr 14, 2026 8 min read

RRSP vs 401(k): The Cross-Border Retirement Account Guide

RRSPs and 401(k)s both give you a tax break today and tax the withdrawals later. Here’s how they differ — contribution limits, employer match, withdrawals.

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capital gains tax on stocks
Taxes Apr 14, 2026 10 min read

Capital Gains Tax Explained: What You Actually Owe When You Sell Stocks

Short-term, long-term, and how to use tax-loss harvesting to pay less. A plain-English guide for both US and Canadian investors.

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